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Opt-In Email Marketing–Do You Need It?

Posted by: From Arkansas in Business news, Odds And Ends on Oct 23 2007

Welcome back!

What is Opt-In email marketing? For those who own a business, this is one way to give the customer the latest news on products and services. It can also mean a person with a blog who wants the send out newsletters. That person can use that to make a list of subscribers and manage the list. Opt-in means that the subscriber must agree to the subscription. The prevents spam.

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iContact is a great service to manage all your marketing needs that you accomplish by email. Newsletters can be the heart of getting your information out to the customer. Their service is extremely easy to use when you are doing bulk email marketing. Their offer includes surveying, autoresponder tool, and blogging capability from the same application. With lots of templates and much more in the package, the prices are great too starting at $9.95 per month.

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